What’s New?

GEL-Kayano 25 – An Independent Guest Review

The GEL-Kayano 25 appears more streamlined than its predecessor and it feels more responsive.

A high-performance shoe, the Kayano prides itself on fatigue protection, impact reduction and rebound response. It’s a highly adaptive shoe that is suitable for both efficient high mileage individuals, as well as those who are slower or poorly conditioned. The GEL-Kayano does this by keeping fundamental strength features whilst refining upper and midsole materials to offer great performance.…

The DynaFlyte 3

The DynaFlyte 3 has the traits of a true Millennial – frank, transparent, design conscious and capable of multi-tasking. It does what is says; provides a clean, unencumbered running experience. It hides none of its features; places form equal to function and can be used as a multiexercise tool. The running experience of DynaFlyte 3 is purist: At…

The Foot-Shoe Interface : The First Line of Protection

The inaugural blog post for ‘What’s new in footwear’ is not about shoes; it is not even new. But, it is something that is often forgotten, it plays a role in shoe fit, and a role in foot comfort – THE SOCK   For the athlete socks have become regarded as an essential component of footwear in…